How to choose the best PR agency for a cybersecurity company
Ask most cybersecurity founders what serious PR looks like and you’ll hear some version of the same answer: hire an agency, sign a monthly retainer, and let the machine run. The retainer has become shorthand for commitment – proof that a company is taking its reputation seriously. It’s worth questioning that assumption before you sign […]
Organic PR vs paid press releases for cybersecurity companies
Most cybersecurity companies lump every media activity under one word: PR. A wire release going out to a few hundred syndication sites gets filed in the same mental bucket as a feature in a respected security publication. They both feel like “getting coverage,” so they get treated as roughly the same purchase. However, they aren’t […]
Top 10 PR Services for Cybersecurity Companies in 2026
A lot of cybersecurity PR is still sold like advertising – more mentions, more pickups, more “visibility.” The problem is that security buyers stopped responding to that kind of noise years ago. The category is too crowded, too skeptical, and too easy to fake your way through with a well-written press release that no one […]